21CF hosts 2018 PromaxBDA Promo Pathway graduation ceremony, bringing fresh new voices into entertainment marketing

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As one of the leading sponsors of Promo Pathway, PromaxBDA’s yearlong program for college students with diverse voices to gain experience in entertainment marketing, 21st Century Fox recently welcomed this year’s class of 14 graduates to the Fox Studios Lot in Los Angeles to showcase their portfolios and celebrate their graduation. Students played the on-air…

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FX CEO John Landgraf talks breakthrough content, giving voices to new storytellers, social media and more at Advertising Week

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FX Networks and FX Productions CEO John Landgraf; “Better Things” co-creator, executive producer, writer, director and star Pamela Adlon; and Fox Networks Group President of Advertising Revenue Joe Marchese headlined an Advertising Week panel in New York City on Thursday, Sept. 28. The three addressed topics ranging from how to stand out in today’s crowded…

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10 key quotes from FX Networks and FX Productions CEO John Landgraf’s chat with Denis Leary at PromaxBDA’s The Conference 2016

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At PromaxBDA’s The Conference 2016, FX Networks and FX Productions CEO John Landgraf sat beside creator, executive producer and star of FX’s “Sex&Drugs&Rock&Roll” Denis Leary to talk about the state of television and marketing – and drop a handful of f-bombs in the process. The lively conversation hosted by PromaxBDA, an international nonprofit association for…

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Cultural themes that drive FOX Broadcasting’s marketing in 2016

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Angela Courtin is EVP and Chief Marketing Officer at FOX Broadcasting. In today’s convergent world, technology impacts every aspect of how we reach our audiences – everything from the when to the where. Despite the inhuman quality of technology, the data it yields provides us greater visibility into the very human elements of our audiences’ lives…

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